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SEO and Digital Marketing Diploma

4( 1 REVIEWS )
605 STUDENTS

Digitize yourself and your business with Diploma in SEO and Digital Marketing

Renovate your career by learning how to create, manage and implement advanced search marketing strategies. This specialized professional diploma course is delivered by some of the industry’s leading search marketing experts.

If you think the digital world is going to continue to grow, if you think more people will spend more funds online, if you want to be involved personally or professionally, then this program is aimed at you and all who appreciate one simple fact, that the digital world will continue to grow and create opportunities for all those willing to learn today. This course equips the user with the skills they need to generate revenues online. Register now to learn the skills you need to succeed.

Comprehensive and structured modules teach you the elements of search campaign planning, creation and measurement, along with a qualified certification to authenticate your new proficiency.  This online course is perfect if you want to gain a greater understanding of SEO, and if you’re in charge of implementing and managing a complete digital strategy for your organization and brand.

Why Should You Choose SEO and Digital Marketing Diploma

  • Internationally recognised accredited qualification
  • 1 year accessibility to the course
  • Free e-Certificate
  • Instant certificate validation facility
  • Properly curated course with comprehensive syllabus
  • Full-time tutor support on working days (Monday – Friday)
  • Efficient exam system, assessment and instant results
  • Access to the course content on mobile, tablet or desktop from anywhere anytime
  • Eligible for **Student ID** card which gives you 1000’s of discounts from biggest companies.

Career path

This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful in no time. You will be able to stand out in the crowd after completing this course. You will also be able to add our qualifications to your Resume and make yourself worthy in the competitive job industry.

FAQs

Who is this course for?

There is no experience or previous qualifications required for enrolment on this course. It is available to all students of all academic backgrounds.

Is this course accredited?

Yes, this course is accredited by CiQ and CPD Qualification Standards.

If I take the course, how will I be assessed?

Once you complete all the lessons/units, you are required to sit an exam which is multiple-choice. Pass mark is 60%.

Does this course include exams?

Yes, this course includes exams.

How can I achieve my certificate?

Once you successfully pass your exam you can obtain your certificate of achievement either in PDF or hard copy format, or both, for an additional fee.  Certificates are also available as e-certificates.

Is there any charge for certification?

Yes, there is an additional charge for the certification service.  Certificates are £4 each for PDFs and £8 each for hard copies. If both PDF and hard copy certificates are ordered at the same time, the cost is £10. E-certificates are available from your learning portal completely free of charge.

Can anyone validate my certificate through your website?

Yes, there is a unique code issued for every certificate and anyone can validate your certificate by using this code through our website.

Are there any prerequisites for the course?

There are no prerequisites for this course and it is open to everyone.

How long until I receive the course confirmation details?

Once you purchase a course your account will be set up within 48 hours and you will receive an email with your account details.

For how long do I have access to the course?

You will have access to the course for one year following purchase.

What support do you offer?

We provide 24 hours live chat support and our customer service team is available during working hours to answer your phone calls.

Course Curriculum

SEO Basics
What Is Search Engine Optimization? 01:00:00
Search Engines That Use SEO 01:00:00
Using SEO In Website Text 01:00:00
Using SEO For Google Ads 01:00:00
Using SEO For Article Marketing 01:00:00
Using SEO In Press Releases 00:30:00
Using Longtail Keywords 00:30:00
Using Google To Discover The Best Keywords 00:30:00
SEO For Video Ads 00:30:00
SEO In Photos 00:30:00
Blogging With SEO Marketing 01:00:00
Using A SEO Company 01:00:00
SEO Techniques
Introduction to SEO 00:30:00
Improve Engagement to Improve Rankings 01:00:00
Make Your Existing Pages Longer 00:30:00
Focus on YouTube SEO 00:30:00
Improve Site Speed 00:30:00
Focus on Topics Instead of Keywords 00:30:00
Build Backlinks 00:15:00
Reporting and Analytics 00:30:00
Technical Optimization 00:30:00
Local SEO and Listings 00:30:00
Guest posting 00:30:00
Effective Seo Tools 01:00:00
Digital Marketing
Sales and Marketing 00:30:00
How Internet Marketing Works 01:00:00
How To Make Money With Internet Marketing 01:00:00
What is Affiliate Marketing 00:30:00
Competition in Internet Marketing 00:30:00
Researching in Internet Marketing 01:00:00
Desperate Niches 00:30:00
Profitable Niches 00:30:00
Clickbank 00:30:00
What is Traffic? 00:30:00
Traffic vs. Relevance 00:30:00
Article Marketing 01:00:00
Paid forms of Traffic – 1 01:00:00
Paid forms of Traffic – 2 01:00:00
Search Engine Optimization 00:30:00
Search Engine Optimization 2 00:30:00
Best SEO Practice 02:00:00
Blogs – WordPress 01:00:00
Blogs – WordPress II 03:00:00
Email Marketing I 00:30:00
Email Marketing II 01:00:00
Internet Marketing Strategy I 01:00:00
Your own website vs free options online I 00:30:00
Your own website vs free options online II 01:00:00
Email Marketing
Introduction to Email Marketing 00:30:00
Using Email Marketing Software 00:30:00
Building Email Lists by Quantity 00:30:00
Building Email Lists by Quality 00:30:00
Crafting an Email 01:00:00
Analyzing and Tracking Your Email Marketing Strategy 00:30:00
Facebook Marketing Basics
Introduction to Facebook 00:15:00
Why You Should Care 00:15:00
Setting up a Facebook Page 00:30:00
How to Get More Likes for Your Facebook Page 00:30:00
Facebook Advertising 00:30:00
How Much Does Facebook Advertising Cost? 00:30:00
Marketing on Facebook 01:00:00
Create a Content Calendar 00:15:00
Understanding Edge Rank & the Art of Engagement 00:15:00
How Facebook Works 00:30:00
Setting up Facebook Business Page 00:08:00
Adding Background Graphics and Uploading Pictures 00:14:00
Page Settings 00:07:00
Using Basic Facebook Controls 00:04:00
Posts that Engage Your Fans 00:18:00
Using Basic Facebook Controls 00:04:00
Invite Friends to Your Facebook Page 00:04:00
Call To Action Button 00:02:00
Viewing Your Notifications 00:02:00
Facebook Promotions 00:14:00
Managing Your Facebook 00:09:00
Twitter Marketing
TWITTER FOR BUSINESS 00:15:00
TOP TWITTER TIPS 00:15:00
TWITTER IS 00:15:00
BUSINESS TERMS 00:15:00
WHY USE TWITTER FOR MARKETING 00:15:00
TWITTER MARKETING BASICS 01:00:00
TWITTER METRICS 00:30:00
YOUR BIO 00:15:00
WHEN TO TWEET 00:15:00
BUILDING YOUR COMMUNITY 00:15:00
GENERATING LEADS 00:15:00
REAL-TIME TWITTER MARKETING 00:15:00
ENGAGEMENT 00:15:00
TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00
What You Need to Start with Twitter 00:15:00
How to Create Twitter Profile 00:09:00
How to Update Your Profile 00:05:00
Building Your Twitter Network 00:09:00
How and When to Tweet 00:08:00
Twitter Analytics 00:03:00
Pinterest Social Marketing
What is Pinterest FREE 00:18:00
How to Create an Account 00:05:00
Putting a Pinterest Browser Button for Convenience 00:04:00
Connecting to Social Networks 00:14:00
Putting a Pinterest Browser Button for Convenience 00:03:00
Setting Up Initial Business Account Profile 00:06:00
Creating Boards 00:17:00
Pinning Items That Interest You 00:06:00
Using Pins 00:12:00
Widgets 00:17:00
Exploring Types of Widgets 00:07:00
Adding a Pin It Widget to Your Site 00:04:00
Google Adwords
Benefits of online advertising and AdWords 00:30:00
Choosing a campaign type 00:30:00
Measure your results 00:30:00
Google+ Advertising and Networking
Offerings from Google 00:10:00
Privacy Settings 00:10:00
How to Create an Account 00:04:00
Adding Friends 00:02:00
Using Google+ 00:11:00
Posts 00:01:00
Creating an Ad with Google 00:08:00
Google Analytics 00:07:00
Google Analytics Part 1 00:04:00
Diagnose Landing Pages Part 2 00:03:00
LinkedIn
The Potential of LinkedIn’s Network 00:16:00
Creating a LinkedIn Account 00:11:00
Enhancing Careers with LinkedIn 00:10:00
Finding a Job with LinkedIn Job Boards 00:05:00
Be Identifiable 00:09:00
Connecting with Others 00:17:00
Creating a Post 00:02:00
Mining Your Contracts Networks 00:03:00
Staying in Touch with Your Connections 00:13:00
Creating a Linked Company Page 00:04:00
YouTube Channels
Skills Needed for Interesting Video 00:14:00
Skills Needed for Interesting Video: The Story 00:06:00
Skills Needed for Interesting Video: The Story (Cont.) 00:02:00
Skills Needed for Interesting Video Planning 00:08:00
How to Manage Your YouTube Account 00:10:00
How to Create Your YouTube Account 00:07:00
How to Create Your YouTube Channel 00:04:00
Browsing YouTube Channels 00:02:00
Video Manager 00:04:00
Creator Studio 00:06:00
Create Video 00:08:00
Blogging
Introduction 01:00:00
The Anatomy Of A Profitable Blog 02:00:00
Quick & Easy Optimization 00:30:00
Extending Your Blog’s Functionality 00:15:00
Turbocharged Profit Strategies 01:00:00
Recommended Reading
Successful Search Engine Marketing 00:00:00
Digital Marketing Handbook 00:00:00
Mock Exam
Mock Exam- SEO and Digital Marketing Diploma 00:30:00
Final Exam
Final Exam- SEO and Digital Marketing Diploma 00:30:00

Course Reviews

4

4
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  1. Overall satisfying, could do with improving

    4

    This course is a little dated in certain areas, and needless to say inconsistent – some of it is dull text stating some very simple information in several hundred words instead of a simple sentence… whilst other parts of the course are endless videos that have been farmed from other sites and are mostly irrelevant if you already know the stuff they are mumbling on about (some skipping occurs on both fronts thanks to this poor quality of content).

    The quiz is hilarious, and perhaps the most entertaining part of the course – some of the questions are so poorly written (no care for grammar here), whereby you aren’t even sure what the question or answer(s) are, and how the sentence (ie the question?!) relates to anything listed below… so, yes – one just guesses… making the exam, well – not really a ‘test’ of skill, but rather a giggle shot in the dark.

    All in all I’ve learnt what I feel I needed to from this course, but there’s a lot of fat here that can be trimmed, and the exam needs improving!

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