• LOGIN
  • No products in the basket.

Login

Sales are the procedure that comprises of relational communication and frequently done by balanced meeting with the customers or systems administration. Promoting is the procedure in the business that includes with advertising, publicising, online networking, and so forth. Both can have distinctive capacities, however, the two points a specific something, for the business to be productive. To end up noticeably a specialist in both, you require the particular deals and showcasing abilities procured. You could take in these aptitudes through abilities course and experience. This could be improved through preparing which this course offers. We are putting forth you a two-in-one arrangement of aptitudes course without yielding the nature of the lessons you will learn. Through this course, you will get all the essential skills, abilities, knowledge, and information to excel in the field of sales and marketing. So what are you waiting for? Enroll now and if you want to pursue your sales and marketing career.

Why Should You Choose Sales and Marketing Diploma

  • Properly curated course with comprehensive syllabus
  • 1 year accessibility to the course
  • Full-time tutor support on working days (Monday – Friday)
  • Efficient exam system, assessment and instant results
  • Free e-Certificate
  • Instant certificate validation facility
  • Internationally recognised accredited qualification
  • Access to the course content on mobile, tablet or desktop from anywhere anytime
  • Eligible for **Student ID** card which gives you 1000’s of discounts from biggest companies.

Career path

This course opens a new door for you to enter the relevant job market and also gives you the opportunity to acquire extensive knowledge along with required skills to become successful in no time. You will be able to stand out in the crowd after completing this course. You will also be able to add our qualifications to your Resume and make yourself worthy in the competitive job industry.

FAQs

Who is this course for?

There is no experience or previous qualifications required for enrolment on this course. It is available to all students of all academic backgrounds.

Is this course accredited?

Yes, this course is accredited by CiQ and CPD Qualification Standards.

If I take the course, how will I be assessed?

Once you complete all the lessons/units, you are required to sit an exam which is multiple-choice. Pass mark is 60%.

Does this course include exams?

Yes, this course includes exams.

How can I achieve my certificate?

Once you successfully pass your exam you can obtain your certificate of achievement either in PDF or hard copy format, or both, for an additional fee.  Certificates are also available as e-certificates.

Is there any charge for certification?

Yes, there is an additional charge for the certification service.  Certificates are £4 each for PDFs and £8 each for hard copies. If both PDF and hard copy certificates are ordered at the same time, the cost is £10. E-certificates are available from your learning portal completely free of charge.

Can anyone validate my certificate through your website?

Yes, there is a unique code issued for every certificate and anyone can validate your certificate by using this code through our website.

Are there any prerequisites for the course?

There are no prerequisites for this course and it is open to everyone.

How long until I receive the course confirmation details?

Once you purchase a course your account will be set up within 48 hours and you will receive an email with your account details.

For how long do I have access to the course?

You will have access to the course for one year following purchase.

What support do you offer?

We provide 24 hours live chat support and our customer service team is available during working hours to answer your phone calls.

Course Curriculum

  • Section 01 - Update Version
  • Introduction to Building Your Model
  • 00:05:00
  • Role of Marketing
  • 00:09:00
  • Importance of Modern Marketing
  • 00:04:00
  • Framework for Building Your Marketing Model
  • 00:01:00
  • Step 1: Know Your Numbers
  • 00:12:00
  • HOMEWORK: KNOW YOUR NUMBERS
  • 00:02:00
  • Step 2: How to Measure the Right Numbers
  • 00:09:00
  • The Art of Experience Mapping
  • 00:04:00
  • The Buying Process
  • 00:08:00
  • HOMEWORK: BUYER JOURNEY QUESTIONS
  • 00:02:00
  • Step 3: Conversion Rates
  • 00:08:00
  • Do You Know Your Industry Averages?
  • 00:12:00
  • Step 4: Building Your Model
  • 00:05:00
  • Knowing the Value of a Lead
  • 00:04:00
  • HOMEWORK: BUILD YOUR MODEL
  • 00:03:00
  • Step 5: Building Your Scenarios
  • 00:08:00
  • HOMEWORK: BUILD YOUR FUNNEL
  • 00:03:00
  • Practical Campaign Models
  • 00:10:00
  • Next Steps
  • 00:03:00
  • Section 02 - Update Version
  • Introduction to the Belief Framework
  • 00:12:00
  • Rule 1: Everybody has Beliefs
  • 00:07:00
  • Rule 2: Belief is a Strong Motivator
  • 00:08:00
  • Rule 3: Belief Precedes Behavior
  • 00:06:00
  • Rule 4: All Beliefs can be developed
  • 00:02:00
  • Rule 5: Beliefs can be measured
  • 00:04:00
  • The 5 Belief Framework Principles
  • 00:03:00
  • Principle 1: Act like a Mentor
  • 00:06:00
  • Belief Framework: Definition of Mentorship
  • 00:04:00
  • Belief Framework: A Mentor is Other-Centered
  • 00:03:00
  • Belief Framework: A Mentor is Authentic
  • 00:05:00
  • Belief Framework: A Mentor is Empathetic
  • 00:04:00
  • Belief Framework: A Mentor is an Authority
  • 00:05:00
  • Belief Framework: A Mentor is Committed
  • 00:05:00
  • Principle 2: Your Customer is Human
  • 00:02:00
  • Introduction to Personas
  • 00:06:00
  • HOMEWORK: DEFINING YOUR TARGET MARKET
  • 00:03:00
  • Elements of a Good Persona
  • 00:08:00
  • Telling Your Persona’s Story
  • 00:06:00
  • HOMEWORK: PERSONAS
  • 00:05:00
  • Principle 3: Identify and Establish the Need
  • 00:08:00
  • Defining Consumer Needs
  • 00:06:00
  • Discovering Your Genuine Contribution
  • 00:12:00
  • Create or Satisfy Needs?
  • 00:04:00
  • HOMEWORK: IDENTIFY AND ESTABLISH THE NEED
  • 00:04:00
  • Principle 4: You Have the Solution
  • 00:04:00
  • Journey Specific Solutions
  • 00:09:00
  • HOMEWORK: ESTABLISHING THE SOLUTION
  • 00:04:00
  • Content Types per Stage
  • 00:08:00
  • HOMEWORK: DEFINING THE BUYING PROCESS
  • 00:03:00
  • Principle 5: People Respond to Direction
  • 00:05:00
  • Ad & Brand Exposure
  • 00:05:00
  • Two Types of Actions
  • 00:06:00
  • Creating the Belief Framework
  • 00:03:00
  • HOMEWORK: THE BELIEF FRAMEWORK
  • 00:10:00
  • Values-Based vs Fear-Based Marketing
  • 00:06:00
  • Features vs Benefits
  • 00:05:00
  • Section 03 - Update Version
  • Introduction to CRO
  • 00:11:00
  • Defining Conversion
  • 00:13:00
  • Building Your Conversion Plan
  • 00:07:00
  • STEP 1: MEASURE
  • 00:12:00
  • 3 Primary Methods of Data Analysis
  • 00:09:00
  • Data Tools and Tags
  • 00:07:00
  • HOMEWORK: INSTALLING TOOLS
  • 00:07:00
  • Important KPIs
  • 00:04:00
  • Funnel Pages
  • 00:03:00
  • HOMEWORK: DASHBOARD & REPORTS
  • 00:04:00
  • HOMEWORK: SEGMENTS
  • 00:03:00
  • STEP 2: ANALYZE
  • 00:09:00
  • Funnel Touchpoints
  • 00:11:00
  • Hypothesize
  • 00:11:00
  • Prioritize
  • 00:03:00
  • HOMEWORK: CRO WORKLOG
  • 00:10:00
  • STEP 4: DESIGN
  • 00:04:00
  • Mobile Design
  • 00:05:00
  • Buzzword Compliance
  • 00:01:00
  • User Experience
  • 00:03:00
  • Consumer Focus
  • 00:02:00
  • What’s Missing?
  • 00:04:00
  • STEP 5: IMPLEMENT
  • 00:11:00
  • STEP 6: LEARN
  • 00:05:00
  • Key CRO Takeaways
  • 00:03:00
  • Section 04 - Update Version
  • Introduction to SEO
  • 00:08:00
  • Defining Modern SEO
  • 00:07:00
  • The 5 Primary Keys of SEO
  • 00:07:00
  • Common SEO Myths and Misconceptions
  • 00:07:00
  • Why is SEO Important?
  • 00:04:00
  • The SEO Plan
  • 00:02:00
  • PART 1: TECHNICAL SEO
  • 00:09:00
  • Wrapped into Next Video
  • 00:01:00
  • Meta Tags
  • 00:05:00
  • Meta Tag: Title
  • 00:06:00
  • Meta Tag: Description
  • 00:05:00
  • URL Construction
  • 00:06:00
  • Duplicate Content
  • 00:04:00
  • PART 2: CONTENT
  • 00:04:00
  • Stage 1: Keyword Research
  • 00:08:00
  • 4 Steps of Keyword Research
  • 00:11:00
  • HOMEWORK: KEYWORD LIST
  • 00:07:00
  • Stage 2: Content Audit
  • 00:06:00
  • Conducting a Content Audit
  • 00:11:00
  • Stage 3: Competitor Analysis
  • 00:11:00
  • HOMEWORK: SITE COMPARISON
  • 00:08:00
  • Stage 4: User Experience
  • 00:15:00
  • PART 3: LINKING
  • 00:04:00
  • Internal Linking
  • 00:04:00
  • External Linking
  • 00:07:00
  • Link Flywheel
  • 00:05:00
  • Link Types
  • 00:04:00
  • Link Building Strategies
  • 00:04:00
  • Social’s Impact on SEO
  • 00:08:00
  • HOMEWORK: SOCIAL INFLUENCERS
  • 00:08:00
  • METRICS
  • 00:02:00
  • Metric: Keyword Rankings
  • 00:05:00
  • Metric: Backlinks & Linking Root Domains
  • 00:05:00
  • Metric: Organic Traffic
  • 00:03:00
  • Metric: Average Time-On-Page
  • 00:03:00
  • Metric: Pages Per Session
  • 00:03:00
  • Metric: Returning Users
  • 00:02:00
  • Metric: Bounce Rate
  • 00:03:00
  • Metric: Page Speed
  • 00:03:00
  • Metric: Traffic By Device
  • 00:04:00
  • Metric: Conversions
  • 00:02:00
  • Section 05 - Update Version
  • Introduction to Content Engagement Plan
  • 00:10:00
  • Modern Marketing Funnel
  • 00:03:00
  • Why Content Fails
  • 00:06:00
  • What Makes Content Valuable?
  • 00:05:00
  • Interactive Content
  • 00:04:00
  • Personalize Content
  • 00:08:00
  • Full-Funnel Content Plan
  • 00:12:00
  • Defining Content Type
  • 00:07:00
  • Consumer-Centric Content
  • 00:06:00
  • STAGE 1: TOFU CONTENT
  • 00:09:00
  • TOFU Spotlight: Social Media
  • 00:02:00
  • TOFU Content Examples
  • 00:08:00
  • STAGE 2: MOFU CONTENT
  • 00:07:00
  • MOFU Goals and Tactics
  • 00:04:00
  • MOFU Content Examples
  • 00:11:00
  • STAGE 3: BOFU CONTENT
  • 00:07:00
  • BOFU Goals and Tactics
  • 00:05:00
  • BOFU Content Examples
  • 00:07:00
  • STAGE 4: RETENTION CONTENT
  • 00:03:00
  • Retention Goals and Content Types
  • 00:04:00
  • Retention Content Examples
  • 00:06:00
  • Measuring Success
  • 00:07:00
  • HOMEWORK: CONTENT ENGAGEMENT PLAN
  • 00:08:00
  • Section 06 - Update Version
  • Introduction to Multi-Channel Lead Acquisition
  • 00:06:00
  • DATA INFORMED
  • 00:06:00
  • Primary Success Metrics
  • 00:13:00
  • Syncing Your Accounts
  • 00:03:00
  • Tracking & UTM Codes
  • 00:10:00
  • HOMEWORK: UTM CODES
  • 00:04:00
  • Custom Dashboards
  • 00:02:00
  • HOMEWORK: DASHBOARD & REPORTS
  • 00:04:00
  • HOMEWORK: SEGMENTS
  • 00:03:00
  • ALL CHANNELS ARE PART OF THE JOURNEY
  • 00:05:00
  • INTEGRATED MARKETING COMMUNICATIONS (IMC)
  • 00:05:00
  • IMC Defined
  • 00:05:00
  • IMC Strategy
  • 00:04:00
  • IMC Examples & Marketing Mix
  • 00:11:00
  • DEVICE AGNOSTICISM
  • 00:15:00
  • BRANDED STYLE GUIDE
  • 00:07:00
  • Manual of Styles
  • 00:09:00
  • Example Style Guides
  • 00:03:00
  • CHANNEL: EMAIL
  • 00:03:00
  • Email Metrics
  • 00:09:00
  • Email Design
  • 00:09:00
  • Email Personalization
  • 00:06:00
  • Lead Nurturing Campaigns
  • 00:08:00
  • Different Types of Lead Nurturing Emails
  • 00:07:00
  • Growing Subscribers
  • 00:03:00
  • CHANNEL: SOCIAL
  • 00:08:00
  • LinkedIn
  • 00:02:00
  • Facebook
  • 00:04:00
  • Twitter
  • 00:02:00
  • YouTube
  • 00:03:00
  • Other Social Networks
  • 00:02:00
  • CHANNEL: SEARCH MARKETING
  • 00:02:00
  • #1: Be Found at Every Stage
  • 00:02:00
  • #2: Drive Dual Strategies
  • 00:03:00
  • #3: Boost Conversions
  • 00:03:00
  • #4: Dominate the SERPs
  • 00:03:00
  • #5: Conversions
  • 00:02:00
  • Integrate, Don’t Separate
  • 00:03:00
  • CHANNEL: REMARKETING
  • 00:09:00
  • Why Remarketing Works
  • 00:03:00
  • Different Types of Remarketing
  • 00:03:00
  • Introduction to Sales - Old Version
  • Sales Management- Part 1
  • 01:00:00
  • Sales Management- Part 2
  • 01:00:00
  • Sales Management- Part 3
  • 01:00:00
  • Sales Management- part 4
  • 01:00:00
  • Sales Management- Part 5
  • 01:00:00
  • Sales Management- Part 6
  • 01:00:00
  • Sales Management- Part 7
  • 01:00:00
  • Sales Management - Old Version
  • Module One – Getting Started
  • 01:00:00
  • Module Two – Understanding the Talk
  • 01:00:00
  • Module Three – Getting Prepared to Make the Call
  • 01:00:00
  • Module Four – Creative Openings
  • 01:00:00
  • Module Five – Making Your Pitch
  • 01:00:00
  • Module Six – Handling Objections
  • 01:00:00
  • Module Seven – Sealing the Deal
  • 00:30:00
  • Module Eight – Following Up
  • 01:00:00
  • Module Nine – Setting Goals
  • 01:00:00
  • Module Ten – Managing Your Data
  • 00:30:00
  • Module Eleven – Using a Prospect Board
  • 01:00:00
  • Module Twelve – Wrapping Up
  • 01:00:00
  • Introduction to Marketing - Old Version
  • Module One – Getting Started
  • 00:30:00
  • Module Two – What is Marketing
  • 00:30:00
  • Module Three – Common Marketing Types (I)
  • 00:30:00
  • Module Four – Common Marketing Types (II)
  • 00:30:00
  • Module Five – The Marketing Mix
  • 00:30:00
  • Module Six – Communicating the Right Way
  • 01:00:00
  • Module Seven – Customer Communications
  • 00:30:00
  • Module Eight – Marketing Goals
  • 00:30:00
  • Module Nine – The Marketing Funnel
  • 01:00:00
  • Module Ten – Marketing Mistakes (I)
  • 01:00:00
  • Module Eleven – Marketing Mistakes (II)
  • 01:00:00
  • Module Twelve – Wrapping Up
  • 00:30:00
  • Marketing Diploma Level 3- Activities
  • 00:00:00
  • Sales and Marketing - Old Version
  • Defining Marketing
  • 00:30:00
  • Recognizing Trends
  • 00:15:00
  • Doing Market Research
  • 00:00:00
  • Strategies for Success
  • 00:15:00
  • Mission Statements
  • 00:15:00
  • Trade Shows
  • 00:15:00
  • Developing a Marketing Plan
  • 00:30:00
  • Increasing Business
  • 00:15:00
  • Saying No to New Business
  • 00:30:00
  • Advertising Myths
  • 00:30:00
  • Networking Tips
  • 00:30:00
  • Sales Strategies - Old Version
  • Selling Skills
  • 00:15:00
  • The Sales Cycle
  • 00:30:00
  • Framing Success
  • 00:15:00
  • Setting Goals with SPIRIT!
  • 00:15:00
  • The Path to Efficiency
  • 00:15:00
  • Customer Service
  • 00:15:00
  • Selling More
  • 00:15:00
  • Selling Price
  • 00:15:00
  • Recommended Reading - Old Version
  • Recommended Reading: Sales and Marketing Diploma
  • 00:00:00
  • Mock Exam - Old Version
  • Mock Exam – Sales and Marketing Diploma
  • 00:30:00
  • Final Exam - Old Version
  • Final Exam – Sales and Marketing Diploma
  • 00:30:00
  • Assignment
  • Assignment – Sales and Marketing Diploma
  • 03:00:00

Course Reviews

5

5
1 ratings
  • 5 stars1
  • 4 stars0
  • 3 stars0
  • 2 stars0
  • 1 stars0
  1. Fantasic

    5

    Perfect for some one who wants to better them selfs

$402.63 $56.94
TAKE THIS COURSE
88 STUDENTS ENROLLED

Spring Special Offer

Get 10% off on certificate using coupon: AD10CER

Spring Special Offer

Get your Student ID Card for FREE!

Accredited By

 

30 Days – Money Back Guarantee

WordPress database error: [Unknown column 'hide' in 'where clause']
SELECT * FROM wp_grp_google_review WHERE google_place_id = 1 AND hide = '' AND language = 'en' ORDER BY time DESC /* From [www.adamsacademy.com/course/sales-and-marketing-diploma/] in [/nas/content/live/adamsa/wp-content/plugins/widget-google-reviews/grw-reviews.php:18] */

Our Students Say..

Our Course Awarding Bodies

Registered with the UK Register of Learning Providers (UKRLP)
UKPRN: 10063816

Our Courses Partners

Adams Academy

[class^="wpforms-"]
[class^="wpforms-"]
[class^="wpforms-"]
[class^="wpforms-"]
[class^="wpforms-"]
[class^="wpforms-"]